Unicef – Outdoor is not dead

I have a personal bias to the exciting world of digital marketing. However, as soon as we look away from our phone screens, we realize that there is still some great stuff ‘out there’

Innovation has always been the game changer especially when traditional media is challenged. Here is a great campaign by Unicef to raise awareness about child abuse. This poster particularly highlights the child’s misery caused by the parental abuse when they come back home. 



To watch the campaign video:

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